iPad Share of Mobile Web Consumption

| | Comments () |
appleipad.pngFor all the talk about the iPad and why it will and won't change the world, nothing speaks better than the actual numbers sometimes. 

Paul Gelb pointed me to this chart which I believe is very telling. In fact, the numbers are astounding. So what does it tell me? The iPad is indeed going to be huge, advertising on it is going to get bigger and bigger and yes it may need save the publishing business if indeed the print publishers think of it as more than just a distribution medium for their content. It also shows that larger screens equal more consumption on mobile. 

One more thought - if I were Apple with the next version of the iPad I'd look at strategic ways to integrate a user's social graph into the core hardware and operating system. We're used to think about technology as hardware and software. I believe it needs to be thought in terms of hardware, software and social graphs.

Reblog this post [with Zemanta]

Follow me on Twitter (@shivsingh) for more insights on digital strategy and social media.

Comments

Related Posts with Thumbnails