Marketers use Social Networking - USA Today

By Shiv Singh on August 28, 2009 5:32 PM | | Comments (1) | TrackBacks (0)
usatoday.jpgUSA Today just ran an interesting piece on social networking and how marketers are increasingly using it to reach and engage customers. I spoke to the reporter and was quoted in it as well. Here's how the article starts:

Ford Motor has high hopes for Fiesta, a popular model abroad launching in the U.S. next year. So how does it introduce the subcompact car to Americans? A massive ad blitz on TV? In-house promotions at dealers nationwide? Nope.

Some of our Razorfish clients like Levi and Intel were also mentioned. (We do a lot of digital work with Ford but weren't involved in the above program) Read the full article on the USA Today website.

Categories:

0 TrackBacks

Listed below are links to blogs that reference this entry: Marketers use Social Networking - USA Today.

TrackBack URL for this entry: http://shivsingh.com/cgi-bin/mt/mt-tb.cgi/3322

1 Comments

tibia gold said:

Your article is nice.Thanks for your sharing,it helps me more.I will look forward to your more wonderfull articles.Have a good time.

August 30, 2009 6:50 AM

Leave a comment