Social Influence Marketing at Publishers Summit


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On Friday I presented at our Razorfish Publishers Summit in LA to 400 publishers - the people on whose websites we buy media for our clients. I discussed what social influence marketing is, the new imperative for publishers and how it is up to them to deliver the social graph to advertisers. Here's the deck.


Follow me on Twitter (@shivsingh) for more insights on digital strategy and social media.

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